Effective November 2025



Who We Are


JW Brows & Beauty
Cullinan Clinic
659 Fulham Road
London SW6 5PY
Email: jwbrowsbeauty@gmail.com
Phone: +44 7590 564 337

JW Brows & Beauty (“we”, “us”, “our”) is the data controller responsible for your personal data under UK GDPR.



What Personal Data We Collect

We collect only the information needed to provide safe, personalised treatments and a smooth online experience.

This may include:
• Full name
• Phone number
• Email address
• Appointment details
• Consultation forms
• Health & allergy information (treatment safety)
• Photos you share for assessment
• Payment details (processed securely by Square / PayPal / Stripe)
• Website usage data (cookies, analytics, IP address)
• Meta Pixel data from Instagram & Facebook
• Email sign-up information (newsletter)



How We Use Your Data

Your data is used only for:

• Booking and managing appointments
• Assessing treatment suitability and safety
• Sending confirmations, reminders, and aftercare
• Delivering customer support
• Processing payments
• Sending updates and special offers (if you subscribed)
• Improving website performance and advertising (anonymous analytics)

We do not sell or share your data with any third parties unrelated to our service.



Legal Basis for Processing

We process your data under these legal grounds:

Contract:
To deliver treatments and services you request.

Legitimate interest:
Customer support, record-keeping, and light marketing to existing clients.

Consent:
Newsletters, promotional emails, cookie tracking.

Legal obligation:
Insurance and treatment safety requirements.



Data Retention

We keep your data only for as long as necessary:

• Treatment records: up to 7 years (insurance requirement)
• Booking enquiries: up to 12 months
• Marketing: until you unsubscribe
• Payment/tax records: up to 6 years

After this, data is securely deleted.



Who We Share Data With

We work with trusted partners who help us operate safely and professionally:

Website & Analytics
• Showit
• Google Analytics
• Meta Pixel (Instagram/Facebook)

Payment Providers
• Square
• PayPal


Booking & Email Tools
• Acuity Scheduling
• Email platform (e.g., Flodesk/Mailchimp)

These providers follow strict GDPR standards.
We never sell your data.



Your Rights (UK GDPR)

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Restrict or object to processing
• Withdraw marketing consent anytime
• Receive a copy of your data
• Make a complaint to the ICO (UK regulator)

To exercise your rights:  jwbrowsbeauty@gmail.com



Cookies & Tracking

Our website uses cookies to improve functionality, performance, and personalised marketing.

This includes:
• Google Analytics
• Meta Pixel
• Email sign-up forms
• Instagram embeds

You can disable cookies in your browser settings at any time.



Are You Required to Provide Data?

To book a treatment, certain information is required for your safety and for legal/insurance compliance.

Optional fields (like newsletter sign-up) are voluntary.



Changes to This Policy

We may update this Privacy Policy when needed.
All updates will be published on jwbrowsbeauty.com.



Contact

If you have questions about your privacy:

Email:  jwbrowsbeauty@gmail.com
Address: Cullinan Clinic, 659 Fulham Road, London SW6 5PY

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